Our vision

Managing atopic dermatitis playfully and sustainably together

Our mission: To tackle neurodermatitis with serious games and strong stories.

For children suffering from atopic dermatitis, regular moisturizing can be a real ordeal. We want to help children and relieve stress for their families. To do this, we combine child-friendly, exciting play adventures with health-promoting activities, thereby making it easier for children and their parents to maintain regular skin care.

Our promise: The meaningful combination of science and adventure

In the world of ItchyMonsters, children are not only the heroes of their own stories but also make real progress in their health. The shared experience of adventures with their ItchyMonsters, caring for their own ItchyTeams, and collecting more and more lovingly animated monsters makes skincare a habit that children look forward to every day. Thus, the Itchyverse becomes a place where play and health flow together, providing both children and parents with exactly the support they need.

Our methods: Meaningfully using digital technologies

We are aware of the possibilities, but also the challenges that the use of digital technologies in early childhood brings. Through our products, we do not create additional screen time, but rather replace unstructured media consumption with brief, meaningful, and effective interactions. In this process, children and parents always act as a team!